Brand and Logo Design

Professional Logo Design in Shropshire and the West Midlands. Get a unique and professional logo design for your business at a price that wont break the bank!

What is the difference between Logo Design and Branding?

Your branding is a method that helps to distinguish your company from the rest. At the same time, a logo is a mark or emblem that helps to identify your company in an overcrowded market place.

Your branding strategy represents your company in a unique manner, hence helping consumers recognise your company with the help of a variety of different branding benefits together with its elements. A logo on the other hand is an integral element of your branding strategy that contributes to the overall success of your brand longterm.

What is web hosting?

Web hosting is the provision of space on a web server to store your website. The web hosting company will also provide connectivity to the server so your website can be accessed by people using the internet.

What is a domain name?

A domain name is the name of your website. Ours is www.kugardesign.co.uk.

When choosing a domain name it’s important to make it relatable to your business. Keeping it as short and pronounceable as possible makes it easier to remember. You should also use an appropriate domain name extension, for example .co.uk, .net .com etc.

What is SSL?

SSL stands for Secure Socket Layer and is a security protocol enabling you to access a website securely. When you access a site which has SSL you will notice that the web address begins https:// rather than http:// (note the additional “s”). This means your interaction with that website is encrypted and information you enter can’t be stolen by hackers.

Google sees websites which use https:// as safe and the use of https may boost the ranking or your website over a non secure website. As of January 2017, Google has started differentiating between those websites that are secure and those that aren’t secure in their Chrome browser. You may see either the word “secure” or an “I” at the start of the web address. Users will have more confidence in clicking on your site if it is secure.

What does responsive mean?

A responsive website is a website that adapts to the device it is being viewed on. For example, if you view a site on a laptop and then view the site on a mobile, you should have equally good experiences of that website. On the mobile, the website may have a slightly different design and content may have moved to make it easier to navigate and view utilising the controls available on a mobile device.

What is UX?

UX is short for user experience. When designing a website it is important to consider the user’s experience on the website. An enjoyable user experience will ensure that user potentially returns, buys or recommends the website. A bad user experience means it’s highly unlikely that the user will progress further on a website and leave very quickly.

When designing a website, we make sure we understand the needs of your website users before creating the design and considering the look, the layout, the content, the functionality, the interaction and how it all works together.

Brand and Logo Design

Professional Logo Design in Shropshire and the West Midlands. Get a unique and professional logo design for your business at a price that wont break the bank!

What is the difference between Logo Design and Branding?

Your branding is a method that helps to distinguish your company from the rest. At the same time, a logo is a mark or emblem that helps to identify your company in an overcrowded market place.

Your branding strategy represents your company in a unique manner, hence helping consumers recognise your company with the help of a variety of different branding benefits together with its elements. A logo on the other hand is an integral element of your branding strategy that contributes to the overall success of your brand longterm.